A NEW survey has found both good and bad news for retailers as the crucial Christmas season looms.
While 80 per cent of consumers intend to buy locally this festive season - either at the shops or through local websites - 36 per cent intend to spend less on gifts than last year because they feel less confident in their financial position.
The Suncorp Bank Christmas Retail Therapy Report found only 12 per cent were feeling more confident and would spend more than 2011, while 52 per cent were looking to spend the same.
"While there are some positive signs that things are moving in the right direction this Christmas, consumer confidence does remain fragile," Suncorp Bank executive general manager Craig Fenwick said in releasing the survey on Wednesday.
"With a competitive global retail market, businesses must remain innovative to target the discerning customer."
Sixty per cent of the 1004 survey respondents said they would be tackling the crowds to buy their gifts at the shops, while one in five said they would play it safe and choose gift certificates.
Around 60 per cent of people said they would be spending less than $500 in total in Christmas gifts, including presents largely for the children, with only 15 per cent set aside for the woman in their lives and 16 per cent for their man.
While eight per cent will spend more on mum's present, Mr Fenwick said dads were the forgotten member of the family, with less than one per cent of respondents choosing to spoil them the most this festive season.
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