STRUGGLING Finnish handset giant Nokia has unveiled its next-generation of lower-end mobile smartphones in India as it seeks to gain traction in a market expected to be worth $15 billion by 2015.
Nokia chief executive Stephen Elop on Thursday released the $99 Asha 501 touchscreen internet-enabled model at a global launch in New Delhi to target emerging market users moving up from their first no-frills mobile phones.
India, the world's second-largest mobile market after China, "is very important" for Nokia, Elop told reporters, fresh from a bruising meeting in Helsinki earlier this week with shareholders unhappy at Nokia's poor earnings.
The country of 1.2 billion people, Nokia's second-biggest market in 2012, is a "bellwether market that is a very leading indicator of some trends", he said.
The Asha 501 borrows some of its looks from Nokia's higher specification Windows-based Lumia phone and is aimed at stopping consumers embracing Google's Android software offered on cheaper handsets made in China.
Elop, who took the reins of Nokia three years ago and is facing demands from shareholders to review his controversial move to switch over to Microsoft's Windows software, declined to comment directly on Nokia's financial performance.
Nokia, which reported a $A355-million first quarter net loss, is struggling to recover ground in the smartphone market after it suffered a 49-per-cent slump in smartphone sales worldwide in the first quarter.
Anda sedang membaca artikel tentang
Nokia debuts $99 smartphone
Dengan url
http://pepatahama.blogspot.com/2013/05/nokia-debuts-99-smartphone.html
Anda boleh menyebar luaskannya atau mengcopy paste-nya
Nokia debuts $99 smartphone
namun jangan lupa untuk meletakkan link
sebagai sumbernya
0 komentar:
Posting Komentar